Did you know David Bowie was “tokenizing himself” before it was the cool thing to do? It all started in 1997. Back then, David Bowie teamed up with banker David Pullman to create a unique kind of bond that used “intellectual property” as the main collateral. The creation of these “Bowie Bonds” prompted several other big-name artists to follow suit but then, things quickly went south.

NAPSTER KILLED DAVID BOWIE BOND; YOUTOKEN BRINGS IT BACK

Once online music and file sharing became mainstream, David Bowie’s album sales started to decline. In response, so did the value of his intellectual property. Nevertheless, it was a fantastic idea and if David Bowie were around today, he’d certainly love what YouToken is doing to promote the intellectual value of its users.

YOUTOKEN TO FIND THE NEXT DAVID BOWIE

The next David Bowie is out there right now and he can use the YouToken platform to “tokenize” his intelligence, maintain full ownership of all his music and accumulate value from investors who support his creativity. Furthermore, he isn’t bound by regulations of the traditional stock market that David Bowie had to face. Anyone can invest in this artist. That's the beauty of it. A fan can put forth just $10 to support their favorite music or a big-time investor can put down thousands. There are no limitations to this success. 

YOUTOKEN PUTS A VALUE ON DAVID BOWIE'S INTELLIGENCE

David Bowie was one of the first superstars to realize that true value is found within the person and their intellect. Not just related to their product. This philosophy is entirely parallel with what YouToken has been working so hard to achieve. With the music industry in full decline, artists are looking for different methods to regain control of their passion and now, YouToken is here to help them achieve what David Bowie always dreamt of.

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Published on
2 June 2019